EUROPA provides integrated marketing and sales services with IT telemarketing, business development and marketing research to help you grow your business and expand your reach, in the UK and beyond.

EUROPA’s service is designed to be the fastest, most effective and most accountable way of generating quality opportunities, raising awareness and gathering objective, up-to-date information from your current and target customers.

Invariably our clients have tried before and failed with typical call-centre solutions that deliver poor results with inexperienced, short-term telemarketing staff. Our strategy is to position our service above that type of operation, and deliver a level of competence more aligned to your own sales organisation, as well as by adding the excellence of our project management and the data operations.

EUROPA understands the dynamics of channel relationships and has substantial experience in providing the resources, coordination, and momentum needed to ensure that cooperative marketing between channel partners delivers to the expectations of all concerned.

The complexity of co-marketing campaigns increases with the number of cooperating partners and solution components involved. This may be further increased when programmes involve multiple, often simultaneous, campaigns. The motivations for each partner may vary - even subtly - and sales processes are not always in synch with each other.

EUROPA provides ‘the glue’ that makes it all work. We ensure a smooth flow of information between parties; we manage the lead tracking and escalation process; and we ensure that full accountability is maintained at all times.

One of the primary contributors to the success or failure of any direct marketing campaign is data. Whether we are talking email, conventional mail or telemarketing, the quality of the information we use as the basis for your campaign will have a pivotal effect on responses, call rates, satisfaction rates and, hence, the return on your investment overall.

Which is why we take an uncompromising approach to the acquisition and management of data within EUROPA.

We provide data acquisition, data cleansing, data profiling and data management services to our clients, not only to guarantee the productivity and success of every campaign we conduct for you, but also to provide you with a platform for further campaigning yourselves internally, should you wish.